Breguet Breine Reine has created two anniversary versions of the ‘Reine de Naples’ self-sounding watch to celebrate the second anniversary, and has recently launched. This watch belongs to Breguet’s top sophisticated watch series. The timekeeping device repeats the time three times with two beeps per hour to remind the wearer of the elapsed time in the most charming and clear way.

Reine de Naples 8973 Anniversary Edition Anniversary Edition

This outstanding watch is equipped with an oval movement, which reflects the important achievements of Breguet’s acoustic research on spring watches. It can also peek through the hand-engraved bridge and automatic dial through the sapphire crystal caseback. The geometric shape The design of the Mediterranean-style garden pavilion is similar to the residence of Empress Caroline Murat of Naples.
It is reported that in 2012, Abraham Louis Breguet made the 200th anniversary of the delivery of the world’s first wristwatch for the sister of Napoleon Bonaparte, queen Caroline Murat, watch number 2639. Rowling Murat ordered in 1810, took two years to complete, and was personally paid for by the famous watchmaker, Mr. Bao. Unfortunately, the watch was lost and has not been recovered to this day.

When the brand decided to re-create a brand new timepiece based on the original watch, it read all the records recorded by Abraham Louis Breguet from the historical archive. Breguet’s watchmaker found an order description: an oval spring watch with a thermometer, and a wristband strap made of gold wire. The watch factory reinterpreted the new Reine de Naples series with only data, designed for ladies, exuding the elegance and charm of the royal family. This series was launched in 2002 and has reached its 10th anniversary in 2012.
Breguet celebrates its two anniversary with this anniversary edition of ‘Reine de Naples’. This watch belongs to Breguet’s top sophisticated watch series. The timekeeping device repeats the time three times with two beeps per hour to remind the wearer of the elapsed time in the most charming and clear way. This outstanding watch is equipped with an oval movement, which reflects the important achievements of Breguet’s acoustic research on spring watches. It can also peek through the hand-engraved bridge and automatic dial through the sapphire crystal caseback. The geometric shape The design of the Mediterranean-style garden pavilion is similar to the residence of Empress Caroline Murat of Naples.

Breguet Reine de Naples 8978 Automatic Strike

The bezel, bezel and lugs of the “Reine de Naples” anniversary watch are set with 29 diamonds (approximately 0.918 carats) and 27 sapphires (approximately 2.84 carats). The hammers are located at 11 and 1 o’clock above the dial. The rose decoration between the two is cast in gold and set with a heart-shaped diamond in the center. The silver-plated gold dial and flange are paved with 233 round diamonds (approximately 0.58 carats) and 303 round sapphires (approximately 0.84 carats). The color of the sapphire is only slightly different, forming a delicate color gradient effect. With a crocodile leather strap and a folding buckle set with 26 diamonds, the crown at 4 o’clock is set with a pear-shaped diamond with a triangular facet, perfecting this unique anniversary edition watch pen.

The self-timer adopts a new egg-shaped movement specially developed for Breguet’s watches in the Breguet Workshop, combines a precision bell device and a meticulous design aesthetic, and is all decorated by hand with engraving. In terms of technical considerations, the watchmaker applies the research results of Breguet technical experts on self-sounding and three-question function watches, and demonstrates the intention of further artistic aesthetics.
The shape and details of the bracket and automatic hammer of the new movement together constitute the picture of the dove of peace, which can be seen through the transparent sapphire caseback. The white gold case sets off the white mother-of-pearl dial, diamonds are set around the outer frame, a diamond marks the beginning of the bell, and the bell hammer is clearly visible from 11 o’clock to 1 o’clock above the dial.

Clocks and watches are witnesses of time, but as time goes by, they will also grow old and become antiques. However, in the history of the watch industry, there are many antique antique watches, and even today, they are even more fascinating. Today I will introduce you to five classic antique watches.
1.Calatrava

 In the field of antique watches, Patek Philippe is the undisputed leader. Almost every Patek Philippe watch is a limited edition, craftsmanship, technology, and collection value are top-level. Calatrava was released by Patek Philippe in 1932. Adhering to the avant-garde aesthetic concept, it interprets aesthetic creativity with its soft lines, noble elegance and exquisite delicateness. It is a classic series of Patek Philippe models with the perfect combination of appearance and performance. It has already become a black strap Synonymous with watches. When buying, consumers can choose the version of the 1950s or later, because the previous version is too small.
2, Bulova military watch

 In the 1960s, American soldiers arbitrarily shuttled around the world. Following their birth and death, most of them provided military watches with timekeeping services. Compared with Timex Vintage Field Watch, the appearance of Bulova military watches is not much different, and the future collection value is also extremely guaranteed.
Heuer Carerra

 Carerra is a chronograph created by TAG Heuer to commemorate the 1953 Pan American Highway Championship by Argentina man Juan Manuel Fangio. The watch has a large appearance, suitable for wearing in various occasions, and has a small dial hand dedicated to racing timekeeping. It combines excellent sportsmanship and elegant and noble aesthetics, and has won many reputations in the watch industry since its release. Since then, TAG Heuer has engraved this watch. Although the shape has changed, it has kept its streamlined and elegant shape, showing the perfect example of the ‘gentleman racer’ era.
4.Rolex Submariner

 The Rolex brand has been inseparable from the sea since its inception. In 1953, Rolex decided to produce a professional diving watch, which resulted in the Submariner, one of the most classic systems in the diving watch industry. Submariner looks like a killer wearing a black jacket. It is low-key and deep. It is equipped with Rolex’s self-developed oyster waterproof case. It has patented Twinlock technology and has a waterproof depth of 100 meters. Since then, the 007 film has been filmed, and Submariner has become a Bond watch, fully establishing its position in the watch industry. Today, the Submariner waterproof depth has been increased to 300 meters, and it is still the representative series in the diving watch industry.
5.Cartier Tank

 When Cartier Tank came out, at the time of the First World War, the designer was inspired by the simple and rigid lines of the military tank that was put into the battlefield for the first time, and designed this legendary work with a stroke. Since then, Tank has become a classic watch that surpasses the trend. The greatest actor of the century, Gary Cooper, 11th, has won two Academy Awards for Best Actor and one Golden Globe Award for Best Actor. Cooper, nicknamed ‘Coop,’ fell in love with Cartier’s Tank watch for ten minutes, and fans can often see Cooper wearing it in public.
 At any given time, there will always be a group of people who are obsessed with the good things of the past. No matter nostalgia or collection, the charm of antique watches is like a pot of old wine, which will only become stronger and more mellow with the passage of time.

Until now, everyone has watched the Avengers? Whether in or out of the show, Iron Man is a crucial factor in the Marvel universe. This has caused my association: In the watch universe, the material ‘steel’ may play an equally important role. Even, to a certain extent, steel is likely to be the best case material, without one. The Precious Metals Party and the Mafia Party are in no hurry to oppose it. Listen to me. There is a saying ‘Things are rare and expensive.’ From this perspective, steel seems to be far less than scarce precious metals such as gold, platinum, and platinum. However, from another perspective, from the perspective of practicality and price, steel is undoubtedly better than the latter. Color Let’s look at colors first. Steel is usually white, which is very close to precious metals such as platinum and platinum, which makes steel have an incomparable advantage. But this is not absolute. White is a special color. According to light and optical knowledge, white is the state in which an object reflects after reflecting all colors of light (for comparison, black is the state in which an object absorbs all colors of light). Therefore, Under angled light, white objects are more likely to exhibit different shades. So if you look closely, there are still some differences between steel and these white precious metals. Platinum is usually warmer and yellower than steel. As for how warm and yellow it is, it depends on which other metal elements (such as platinum, silver, and nickel) are incorporated. Different content ratios will make the degree of white different, but overall it is warmer than steel. Yellow. In contrast to platinum, platinum is particularly ‘white’ and brighter. If a platinum shell is added with iridium or ruthenium, it will show a pure white tone; if cobalt is added, it will have a little blue tone, which is closer to stainless steel. And platinum is usually plated with rhodium to keep it ‘white’ for longer. Speaking of steel. Most of the steel used in watches today is 316L steel. Rolex uses 904L steel. In fact, the two look similar. After polishing the steel, the brightness is comparable to that of platinum, slightly lower than platinum, and at the same time it will bring a little blue. Overall, its gloss will be ‘cold’ than platinum and platinum. However, although I have said so much, the visual difference between these three materials is actually very small. Unless you’re a seasoned player, it’s impossible to give you a watch and quickly tell if it’s steel, platinum or platinum. Of course, people who buy platinum or platinum are not fools. If you put the three watches together, you can still see the difference under the same light and angle-but this opportunity is not many. Price From the above we know that the appearance difference between steel and platinum can be regarded as 2%, and the difference from platinum is about 1.5%. Gold is also pulled in for comparison, and the appearance difference between steel and gold is about 100%. Now the question is, how much will consumers pay for these differences? Let me calculate for you. The price of 1 kg of steel is about 13 yuan, and the price of 1 kg of platinum and platinum is more than 200,000 yuan (the data is a bit old, and the prices of precious metals of different specifications are also different, here is only approximate). , The difference of about 2% in appearance, the result is likely to be a price difference of ten thousand times. (Watch manufacturers may hit me when they watch) Value But then again, precious metals are not the only determinant of whether a watch is expensive. The price of the watch will also be affected by many aspects, such as function, polishing and so on. In each precious metal watch, the amount of precious metal contained in the case is also different. I roughly divided a range: 40 grams to 90 grams. So in combination with the above price and other configurations being the same, a gold watch should theoretically only cost 10,000 or 20,000 yuan more than a steel watch. But the ideal is full and the reality is skinny. Take Daytona as an example. Just looking at the public price, Gangdi is about 100,000, Platinum is more than 200,000, and Platinum is more than 500,000. The premium ranges from 100,000 to 500,000-then look at the theoretical difference between the different metal materials above. But only one or two thousand. Does it taste good? Quantity How did such a high premium come from? Many people may say, ‘Things are rare. Platinum and platinum are very rare, naturally making related watches more precious.’ Is this really the case? Actually not exactly. In most people’s eyes, precious metals are indeed a very scarce resource. For example, the average annual output of steel is about 9.5 million times that of platinum-does it sound too much? But looking at the figures again, the annual output of steel is about 1.5 billion tons, and the annual output of platinum is about 150 tons. In this way, platinum is really not scarce to that extent. Even if a watch contains 90 grams of platinum (which is basically the highest content), these platinum can make 1.65 million watches. Taking a step back, it is impossible to use all the platinum produced every year for watch making. Most of the platinum is used for some more important industrial uses, leaving only about 25% to the jewelry industry. Even so, however, the amount of platinum used for watchmaking is relatively sufficient. Similarly, gold is similar. Part of the reason for the high premium of precious metals is that the output of the metal itself is much less than that of steel (but the absolute number is quite a lot); the other part is the marketing of the brand, which involves consumer psychology. I believe that everyone can understand it at this moment. Already. Therefore, considering the premium factor, stainless steel is really a cost-effective choice. Performance We just talked about the comparison between steel and precious metals from the appearance and price. So what about performance? First look at precious metals. Gold and platinum are materials that have been used by humans for thousands of years. The reason why they are prosperous is that their luster is very beautiful and they can last for a long time without changing. The second is because their hardness is relative to other metals Not high and easier to handle. If you think about it, the second point is obviously both an advantage and a disadvantage. Because it is not ‘hard’, it is very convenient to handle, but it is also very troublesome to use. Scratches and the like appear at every turn, which is distressing. Many watch friends have reflected on this. From Rolex to affordable brands, gold watches will be scratched in a short period of time. How to solve this ‘not hard enough’ problem? The answer is to add other metals and form alloys to increase their hardness, rigidity, abrasion resistance, etc. But in general, no matter how you add it, its durability is beyond steel. This is very embarrassing. And adding non-precious metals to precious metals has a taste of depreciation. Take platinum for example. Generally, 5% ruthenium or 5% platinum and iridium are added to the platinum used as the watch case. The hardness of the latter combination (Vickers hardness) is only about half that of soft platinum and annealed stainless steel; the former combination performs better, and the hardness can be comparable to that of annealed platinum or 316L steel. (PS: Annealing is a process of metal processing, which is roughly a process of heating and cooling. During annealing, the metal is in a softened state, which is conducive to processing). How about the hardness of other materials? Still speak with data. The hardness of titanium is about 800 Vickers; ceramics are 2-4 times higher than titanium; the maximum hardness of platinum and platinum is about 230 Vickers; stainless steel in the fully annealed state is about 155 Vickers, and Steel in the final form can reach 390 Vickers, which is about 70% higher than platinum and platinum. This data clearly shows that the handling resistance of steel is much better than platinum and platinum. It is also important to note that when platinum and platinum are hardened, their brittleness will increase, and the possibility of damage will increase from the other side (for example, an extreme example, such as slamming into a door frame). In contrast, the impact resistance of steel will be much better and the abrasion resistance will also outperform. I don’t believe that you can compare the steel and gold watches of the same year. And in the production process, many precious metals are more troublesome than steel. Here again, platinum and platinum are taken as examples. Due to their high density, they are more difficult to process than steel, and the tools wear faster. For example, a set of tools can process 50 units of steel, but under the same conditions, only 5 to 10 platinum or platinum can be processed. Moreover, since precious metals are much more valuable than steel, the procedures for personnel management, safety management, and waste recycling in the production process will be more cumbersome. For example, every minute waste material is carefully collected during reprocessing, and then returned to the furnace to be rebuilt. The extra cost incurred at this point cannot be ignored. In general, the production cost and production cycle of precious metal watches are larger, which is also an important factor in forming a high premium. Conclusions Lili said so much, the conclusion should be clear: steel is a better watchmaking material than precious metals. In terms of appearance, precious metals like platinum and platinum are not much different from steel; in terms of price, steel is very cheap; in terms of performance, steel is even more successful. The only drawback may be that it is not rare enough. But aside from these rational factors, from the perspective of perceptual factors, the attraction of steel is sometimes inferior to that of precious metals. You know, stainless steel was something that was invented only in the last century; and gold was made as long as thousands of years ago. It carries a lot of cultural significance and is a precious symbol. Compared with other new materials, steel still has its own advantages, that is, appearance. Materials such as ceramics and titanium are better than steel in performance, but they are not as ‘flashing’ and ‘bright’ as steel. In terms of overall appearance, performance and price, steel is indeed a good choice for the best of both worlds. Of course, everything has an inevitable reason. Precious metals and other materials can sell well today, and have their own charm. Although ‘Iron Man’ can stand alone, other heroes cannot be ignored! What kind of material do you like best? Do not ask for powder, just talk about the public number of the watch

Mido Commander series watches, born in 1959, add a new work. The new Commander Gent Chronograph draws inspiration from the Eiffel Tower with a round body Exudes the French retro wave of the 1950s.
 The Mido Commander series three-eye multifunction chronograph has been given a distinctive sporting style while retaining the classic characteristics of the Commander series. The round case has a diameter of 42.5 mm and is waterproof to 50 meters. The stainless steel case and smooth polished bezel are electroplated in rose gold PVD and wrapped in a silver sunray dial. The dial under the sapphire crystal is inlaid with three small anthracite gray chronograph dials, set against a rose gold bezel, lugs, crown and geometric columnar moments, showing an intriguing texture. The overall dial, embellished with rose gold, is like the night scene of France that shines and dazzles when the night of the Paris Tower hangs down, and outlines the gorgeous feast of the French 70s. The fine design between the dials is also subtle, reminiscent of the steel hollow structure of the Eiffel Tower. In addition, the tough hands are plated with rose gold, and the middle lines of the hour and minute hands are treated with white Super-LumiNova®, which makes the night readings more clear and convenient.
Mido Commander Series Three Eye Multifunction Chronograph
Technical Parameters
 Movement: Mido1320 automatic mechanical movement, five-way correction
 Movement size: diameter 30.00mm, thickness 7.90mm
 Vibration frequency: 28800 times / hour
 Power reserve: 48 hours
 Case: 316L stainless steel PVD rose gold case, polished bezel, three parts
 Table diameter: diameter 42.5 mm
 Dial: Anthracite-gray satin-finished sunray-patterned dial and unique scale trim
 Hands: Diamond-polished, hands treated with white Super LumiNova®
 Table mirror: sapphire crystal
 Bottom cover: transparent
 Water resistance: 50 meters
 Strap: Anthracite grey calfskin leather strap with stainless steel PVD rose gold folding buckle
 Functions: hour, minute, second display; time, date, week display.
 Small seconds display at 9 o’clock, central 60-second chronograph hand
 30-minute counter at 12 o’clock and 12-hour counter at 6 o’clock
 Day and date window at 3 o’clock
 This watch with a distinctive sports style is equipped with the Mido1320 automatic mechanical movement. The precision movement has been calibrated in five directions. With just one touch, the precise timekeeping is complete. The finely polished case with a transparent back makes the beautifully decorated movement clearly visible.
 The new model comes with a bituminous gray leather strap, and a silver dial with a stainless steel strap with a silver or anthracite chronograph dial is also available. The bituminous gray dial and silver chronograph dial with a black leather strap are also available.
 More Mido watch information: mido /

Earl of the famous Swiss watch and jewelry brand has become the theme sponsor of the ‘Hong Kong Film Awards Ceremony’ for six consecutive years, and the 35th Hong Kong Film Awards Ceremony has just been held in Hong Kong Culture The center ended with 20 annual awards including Best Actor, Best Supporting Actor, Best Director, Best New Actor, Best Film, etc., in recognition of the filmmakers who performed well in Hong Kong last year. Innovative spirit and passion in industry. A group of star-studded guests shined against the glittering Piaget diamonds and watches, and dazzled on the red carpet.

Piaget Asia-Pacific President Dimitri Gouten and Alumni and Lin Jiaxin who won this year’s Best Dress Award

Lin Jiaxin wears earl jewelry

Cai Shaofen and Zhang Jin

Cai Shaofen wears earl jewelry

Zhang Jin wears Piaget watches and jewelry

Yang Qianyi and Ding Zigao

Yang Qianyi wears earl jewelry

Ding Zigao wears Piaget watch

Tudor Jundi still implements the Tudor watchmaking tradition, excellent quality, high ease style, respected from generation to generation, supreme and excellent watchmaking technology. The Tudor Junya series adopts an innovative double outer ring design, and the simple lines of the case give us a feeling of nostalgia and freshness. The same concise surface perfectly integrates the new delicate design ‘FEUILLE’ style pointer. Tudor is not just a watch, it is also a perfect masterpiece that gives the wearer an incomparable sense of superiority. Today, the Watch House brings you the Beijing quotes of two classic Tudor Junya series watches, I hope everyone likes them.

Tudor Calendar 26mm Series 51000-68010 Black Dial Watch

In-store public price: 17300 (collection time February 2015)
Can try on: try on in store
Watch Series: Jun Xun Series
Movement type: automatic machinery
Case material: stainless steel
Strap material: stainless steel
Case diameter: 26 mm
Watch details: Tudor’s new series in 2010 is based on the theme of ‘excellent in heart, exquisite and shape.’ Show. Tudor’s new series is full of fashionable retro style, which represents the essence of the brand’s design over the past 60 years: grandeur and exquisite design, which has always attracted watch enthusiasts who pursue high quality, gorgeous appearance and excellent technology. Regardless of men and women, as long as they encounter a watch with perfect and detailed appearance and bright lines, they will be fascinated at first sight, and they believe that this is the ultimate result of technology and design. This watch uses a stainless steel case and bracelet design, with a diameter of 31 mm, which is simple and stylish.

Please consult your dealer for more details:

Availability: Yes
Dealer Name: Beijing Hengli Watch Center
Dealer Address: Xidan Shopping Center, 120 Xidan North Street, Xicheng District, Beijing
Dealer Phone: 010-66011216

Report that you are a user from the ‘Watch House Website’ and will get better service

[Note]: The pictures in the article are real pictures taken by the editor at the ‘front line of the market’. Because the stock of the watch is not much, it is not guaranteed that the watch will be in stock after you pass, so if necessary, please advance Contact your dealer.

At the end of the year, there are always many things to worry about. In addition to preparing new year’s goods, the most important thing is of course how to deal with relationships with respect. Of course, singles can’t avoid being asked to date each other. The birth of children is very good for those who have children, and they have begun preparing for winter vacation. No matter what, the inner panic should be light and light, even thinking about something tricky. Then the newly released Mido Helmet series observatory certified long kinetic automatic mechanical watch can help you, and wearing it is the coolest puppet in the whole street. This watch is currently sold in major Mido authorized stores across the country. We have also learned that the Mido Specialty Store in Shenyang Middle Street is in stock, and friends who like it may wish to try it on.

   By this month, the winter in the north is cold and I dare not stay outside, let alone look at the cold metal strap watch, I have no courage to get started. This Mido helmsman series observatory certified long kinetic automatic watch Using a rubber strap, the surface is combined with fabric materials, and it is naturally comfortable to use. At the same time, it is not afraid of water, so it can be worn in summer and it is suitable all year round.

   There are two choices for watches, the main difference is only the difference in the color of the strap, but this difference represents two styles, one is more low-key, the other is more energetic, but it will also pay more attention to collocation.

   Both watches are equipped with the Mido Caliber 80 fully automatic movement certified by the Observatory, and use a silicon spring, which is more outstanding in terms of shock resistance, accuracy and anti-magnetic properties than conventional movements. Through the penetrating design, we can see the movement at a glance, the pleasing decoration, and the iconic Si mark, all make this movement attract attention.

   The stripes on the dial are the hallmark elements of the Helmsman series, giving the dial a strong sense of gloss and highlighting the sense of hierarchy. The indication at six o’clock highlights the high technicality of this watch. The watch also has a luminous function, the day and date display function, can be adjusted quickly, so the functionality is also relatively rich and practical.

   In general, this watch has reached a very good level in terms of appearance and performance. It is one of the most technically beautiful watches, and it is very handsome. Since its listing, this watch has been unanimously agreed by watch friends. favorite. Among all Mido watches on sale, this is also one of the most personalized watches. If you like young, sporty and high-performance watches, you can buy one.

This quotation is collected on January 16, 2019. The watch price / spot is subject to change at any time. For the final price, please pay attention to the store details.

[Shop name]: Shenyang Middle Street Mido store
[Shop address]: No. 135, Zhongjie Road, Shenhe District, Shenyang
[Contact]: 024-24842718 Please call as a ‘watch home’ user

The 23rd Salon International de la Haute Horlogerie (SIHH for short) will be held in Geneva from January 21st to 25th, which will also become a major event for high-end watches in 2013 First stop. The editor of the Watch House is now in Geneva to bring you the most cutting-edge and most intuitive brand booth information reports.

We came to the Jaeger-LeCoultre booth, and the overall style of the Jaeger-LeCoultre booth used a more modern and noble style.

Jaeger-LeCoultre staff are explaining for everyone.

Jaeger-LeCoultre staff are explaining for everyone.

Jaeger-LeCoultre staff are explaining for everyone.
  Watch House reporter and Mr. Zhang Ye, CEO of Jaeger-LeCoultre China, the above is part of the information on the Jaeger-LeCoultre booth. We will bring you new reports about Jaeger-LeCoultre. Please stay tuned to our Watch House.

   During the SIHH period, netizens can fully understand all the information of the Jaeger-LeCoultre booth through this link. The watch home will present a rolling update mode supplemented by pictures as the main text. Please pay attention to it. (Picture, text / watch home Mao Zhuang Yang Fan)

Geneva International Haute Horlogerie 2013:

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