RADO’s new direct-operated store opened in Beijing, China on April 14, 2016. The new direct-operated store occupies an area of 192 square meters, with an open layout and design atmosphere. It deserves to become the world’s largest direct-operated flagship store of Rado.
RADO’s new direct-operated store is located in the heart of the well-known Wangfujing commercial district in Beijing. It presents a new selection of Swiss Rado watches that can not be missed. It also has a special RADO service. center. In addition to the classic best-selling models such as the RADO True Series and Coupole series, there are also the dynamic and chic HyperChrome series watches launched in recent years, and the Centrix crystal inspired by the romantic love story of Chinese Tanabata Festival. Cui series of open core watches for consumers to choose carefully. The new direct store is integrated with Beijing Oriental Plaza, the largest and most iconic commercial complex in Asia.
The overall design of the Swiss Radar Oriental Xintiandi Store is chic and elegant. It combines black crystal elements with wood grain elements with a warm texture to create a luxurious and warm shopping atmosphere for consumers. Both local customers and foreign tourists can explore. The new RADO series. The new direct store is located at No. 1 Oriental Plaza, East Changan Street, Beijing. We will be waiting for you from 10am to 10pm every day.